Community Champions Social Media Guide

Below you’ll find a general timeline you can use to plan your social media calendar for Giving Day. We are asking Community Champions to reach two audiences; getting nonprofits to sign up (deadline 3/17) and the Rhode Island community at large to know about 401Gives and become donors on the weekend of April 1st.

4 Months Out

The focus during this time is to get the nonprofits in your network to sign up and be a part of the big day March 31 - April 3, 2025!


Facebook

  • Save the date: The fourth annual givingday is a Weekend Edition, 3/31 - 6am through 4/3 - 6pm! You can be part of the celebration by giving to your favorite nonprofit on Giving Day. Visit https://www.401gives.org to find out more!  Oh and come to the 401Gives WaterFire at Memorial Park on April 1st!
  • Is your nonprofit ready for givingday? Register your organization on https://www.401gives.org and join our state in celebrating YOU this May 5th!


Twitter

  • Are you ready to be a part of givingday? Sign up today to celebrate: https://www.401gives.org
  • Is your nonprofit ready for givingday? https://www.401gives.org
  • Register here today to be a part of the fun! https://www.401gives.org
  • Mark your calendars for March 31-April 3. It will be a weekend for everyone in your community to support philanthropy in our great community givingday

3 Months Out

As givingday gets closer you can put focus on both getting nonprofits to sign up and start to educate and prepare them for the big day!


Facebook

  • Have you signed your organization up for givingday on May 5th? Join over Rhode Island and 500 nonprofits who have already signed up to be a part of this exciting day for your community! Head to https://www.401gives.org to get started and be a part of the fun!
  • Is your nonprofit ready for givingday? Register your organization on https://www.401gives.org and join our community in celebrating YOU this May 5th!


Twitter

  • We’re getting pumped for the givingday! Join the conversation by following @401Gives and liking the givingday page on FB!
  • Signed up for givingday already? You rock! Now check out the Nonprofit Toolkit on https://www.401gives.org for tools and resources!
  • A little can go a long way when our community gets together and gives together on May 5th for givingday! Join the movement - register your organization today!

1-2 Months Out

Once we're 2 months away from givingday, messaging should start to focus less on signing up and more about outreach to the community.


Facebook

    Save the date: Giving Day is the weekend of April 1st! You can be part of the celebration by giving to your favorite nonprofit(s). Visit givingday.org to find out more.

    The real success of Giving Day will not be how much money we raise but the tremendous impact those dollars will have when nonprofits across your community put them to work! Join the giving on May 5th at givingday.org.

    401Gives, 3/31/23 - 4/3/23 will be a historic weekend for everyone in your community to GIVE BIG!  Oh and come to the 401Gives WaterFire in Memorial Park on 4/1!

    Let’s show everyone that your community is full of generosity! Help us celebrate Giving Day.

    Through 401Gives, you will have the chance to give where your heart is! Visit Giving Day


    Twitter

    • Are you ready to be a part of Giving Day? It’s a day to celebrate all the good going on in our communities! #givingday
    • Mark your calendars for 3/31 through 4/3. It will be a weekend for everyone to support Rhode Island.
    • It’s time to show that your community is full of generosity! March 31st through April 3rd, help us celebrate #givingday!
    • We’re getting pumped for Giving Day! Join the conversation by following @GivingDay and liking the #givingday page on FB!
    • Get ready to get up and give for Giving Day on the weekend April 1st! Follow @GivingDay to stay updated on the giving movement!
    • A little can go a long way when we get together and give together on May 5th for Giving Day! Join the movement!
    • “I don't think you ever stop giving. I really don't. I think it's an on-going process.” – Oprah Winfrey. Let’s keep the giving going for Giving Day!
    • “My hope is to leave the world a little better for having been there.” – Jim Henson. What will you give to make the world better? #givingday

    1 Month Out

    Time to start promoting the event, highlighting the nonprofits who have signed up and how many of them will be participating. Last chance to push training!


    Facebook

    • Did you know that over 500 of Rhode Island nonprofits have already signed up to be a part of givingday on May 5th? Join the growing number of your community nonprofits before sign ups are closed on May 5! Sign up your organization to be a part of this historic weekend at https://www.401gives.org.  Deadline is March 17.

    Twitter

    • Join the 500+ nonprofits signed up for givingday - register here https://www.401gives.org.  Deadline is 3/17/23.
    • Have you checked out the #NonprofitToolkit on https://www.401gives.org yet? Check out the tools to help you be a success on May 5th
    • “My hope is to leave the world a little better for having been there.” – Jim Henson. What will you give to make the world better? givingday
    • Is your organization ready for givingday on May 5th? Check out the Nonprofit Toolkit on https://www.401gives.org for tools, tips, and resources that will help you make this 401Gives the best one yet!
    • Running out of time to plan your givingday campaign? Don't fret! The Nonprofit Toolkit at https://www.401gives.org has got you covered!

    1 Week Out

    Start a countdown! Get your network excited for the giving day to come!


    Facebook

    • Only one week until the fourth annual givingday start March 31 through April 3! We are so excited to support 500+ of Rhode Island nonprofits participating in this historic day for your community. Show your support by being a givingday champion! Check out this page for more details: https://www.401gives.org/info/champion-toolkit


    Twitter

    • We’re a week away from givingday and we couldn’t be more excited the Rhode Island nonprofits participating!
    • Not sure who to support on givingday? Check out https://www.401gives.org to find a great your community nonprofit that needs your help!
    • Promote the fourth annual givingday on {March 31st - April 3rd by updating your profile picture or cover photo!
    • Check out this page for downloads YOU can use to promote the big day on the weekend of April 1st: https://www.401gives.org/info/downloads

    The Day Before

    Tomorrow is the big day! Start building excitement within your network.


    Facebook

    • Get excited! When the clock strikes 6AM on 3/31/23 it will officially be givingday! Head to https://www.401gives.org to check out all of the amazing your community nonprofits participating in this historic day.


    Twitter

    • givingday is tomorrow and we can’t wait! Head to https://www.401gives.org} to support one of the participating Rhode Island nonprofits.
    • Only a few hours until the fourth annual givingday! Which of the hundreds of your community nonprofits will YOU support this year?
    • Don't forget to update your profile with the givingday Graphics! Grab them here: https://www.401gives.org/info/downloads
    • Don't forget to update your profile photos to support givingday! Grab the custom givingday graphics here: https://www.401gives.org/info/downloads

    The Big Day

    The big day is here! Use this weekend to share #Unselfies and live updates throughout the entire 24 hour period.


    Facebook

    • It’s here! The fourth annual givingday is officially underway and the totals are already growing fast. Head to https://www.401gives.org to find a nonprofit (or many!) to support on this exciting day for your community!  And don't forget the 401Gives WaterFire on 4/1 in Memorial Park!


    Twitter

    • givingday is here! Head to https://www.401gives.org to support a your community nonprofit this year
    • Send us your #Unselfies this 401Gives for a chance to be featured on our Facebook! Tag us with givingday @@401Gives
    • Let’s show the world that your community is the most generous state of them all - head to https://www.401gives.org to support a your community Nonprofit!
    • Halfway through the second annual givingday on 401Gives weekend and [X AMOUNT] has already been raised for your community Nonprofits.
    • Check out the givingday leaderboards to see which nonprofits have raised the most this May 5th at https://www.401gives.org/leaderboards


    Instagram  

    Tiktok- post a video!  #401Gives

    The Day After

    Celebrate the success of your nonprofit network and all of the donors and supporters who pitched in!


    Facebook

    • Wow! In one weekend $[insert real time dollar figure] was raised for over 500 participating nonprofits as a part of givingday! Thank you to all of the great supporters who made givingday a success - we are proud to be the your community today!


    Twitter

    • Thank you to all of the supporters who made the first ever givingday a huge success!
    • Thank you! You have made a difference in our great state! givingday

    Other Social Media Ideas

    #UnSelfie Challenge

    Have donors and supporters take a 'selfie' with a caption or a cue card that explains how or why they are 'giving' this givingday.


    Social Media Highlights

    If there are any nonprofits going above and beyond with their givingday planning - highlight the great work they’re doing with a quick post asking them questions like “why are you participating in givingday?” and “how does your organization make a difference?” or any other questions you can think up that will get your network invested in the impact they will have on May 5th.


    Start a Countdown

    As you get closer to the big day start a social media countdown so your supporters definitely won’t forget what May 5th is! Each day you countdown can feature different information or highlight a different fact or insight about your community and its nonprofits. Get creative! Every week on a specific day share an official givingday update.


    Create Custom Graphics

    You can create a graphic using free tools like Canva.com to show how many nonprofits have signed up, how many days until May 5th, and other information that will get your supporters excited.


    Real-Time Thank Yous

    On the big day and the day after - thank donors on social media by shooting them an @mention on twitter!